Using LinkedIn to Grow your Business
February 9th, 2010. Published under 101. 2 Comments.
Very good infographic of how to use LinkedIn to grow your business by Pedro Laboy. The overall LinkedIn Marketing Strategy is not much more complex than what is shown here.
There is, however, one thing missing. The Answer section of LinkedIn is the most powerful tool this social network has to offer. Anybody is encourage to ask a question about any industry and members of the LinkedIn community (inside or outside your network) can answer. The person asking the question is then invited to rate what he felt were the good answers and to choose what he thought was the best answer. The number of best answer is then shown on the profile of the member who answered the question best.
That dynamic incites people to share their expertise because the more “best answers” they can display on their profile, the more trust and credibility they build.
That is crucial for business development.
Yes, the secrets to LinkedIn is essentially just that. The hardest part of LinkedIn, just like any other social media, is the time commitment. That is why outsourcing your social media needs can really help you focus on your bread and butter. An alternative is to create an internal communication strategy and policy that will encourage as many employees in the company to be involved as much possible. Rather than having one person working 40 hours a week on developing relationships in LinkedIn, you can have 10 employees spend 4 hours a week. That is less than 1 hour a day.
Hey! Thank you for visiting my blog again! I really appreciate it, do not hesitate to leave any comments or questions, I really want to hear what you have to say as well.
Thanks for coming back!
Striptease vs Parental Control
December 9th, 2009. Published under Thumbs Up, Video. 10 Comments.
Parental Control Striptease: User Engagement done right! I stumbled on this and though it was genius. An Ad done by Terra Brazil. Don’t let the guy stop you and try and go until the end 
This is a great ad and you know what? Banner ads are in flash as well. Who says you cannot do something in the same concept? Sure this one takes a long time to load but if you can stream a YouTube clip (which is, by the way, also flash), you can make a banner ad in this type.
This is amazing user engagement. I was fighting against the little guy and clicking play every time he stopped the vid. I want to see the girl strip damn it! I don’t remember the last time I engaged with an ad so long. It sure beats your shoot the bulls eye and win a free iPhone spams/scams!
What do you think? 
Google OS: Propaganda Done Right
November 20th, 2009. Published under 101. 3 Comments.
You know it is all true. The computer, nowadays, is useless without the Internet….
Here is to Google OS speaking the truth.
Google Search Tips
November 18th, 2009. Published under 101. No Comments.
Here are a few tips from Matt Cuts, an engineer at Google, that will improve your search on the Internet and help you find what you really need.
Photo by: Geek & Poke
Push tes limites (Push it Remix) – Concordia 2010 feat. Salt-N-Pepa
November 11th, 2009. Published under Thumbs Up. No Comments.
This is my fifth and will be my final year that I will participate to the Jeux de la communication (Communications Games). I will not compete this year, I am a Has Been so I will be a volunteer and I will help coach the 2010 Concordia University delegation. This year, the coms games (or Jeux de la Com) will be in Moncton, New-Brunswick, in the first week of March 2010.
I am really looking forward to this. I think the 3 leaders are doing an incredible job so far and the delegation is very promising. Here is the introduction video the Concordia Delegation produced.
What do you think?
Push tes limites!
How to Kill Google
November 10th, 2009. Published under SEO. No Comments.
Wow, this is genius and deserves a blog post:
Not sure if you read Rupert Murdoch’s comments today that Newscorp will probably block the Google search spider from indexing their news sites soon. Essentially this means that you would no longer see the Wall Street Journal in Google results. Sounds crazy huh? Suspend disbelief for a moment please because it’s actually genius and it’s actually worked already (in Korea!).
In fact, a couple of weeks ago we had this *exact* discussion on This Week in Startups. Essentially, I put forth a simple strategy for Microsoft to pursue with Bing in which they would go to content providers like the New York Times or Wall Street Journal and offer them 50% more revenue then they are currently getting from Google search referrals to be exclusively indexed in Bing.
You can read the full article here: http://calacanis.com/2009/11/09/how-to-kill-google-or-take-10-points-of-search-search-share-in-six-months/
Very gutsy move form Bing if they ever do it and it does make competitive sense. Unfortunately, the title is misleading because I don’t believe Google can be killed that easily. They are smart enough to turn the market around and make it work for them. Plus their big bucks are from ads, not really searches (although there is a correlation).
And here I thought that the only way to get away from Google was by going to the Google Opt Out Village: 
Google Opt Out Feature Lets Users Protect Privacy By Moving To Remote Village
Japan’s I Got a Feeling Lip Dub Response to UQAM
October 22nd, 2009. Published under YouTube. No Comments.
I guess the Lip Dub fever is not over yet, while browsing on KWAD9 (Disclaimer: I work for KWAD9) I stumbled on a post of a member of the community that shared this YouTube video clip of a Japanese I Got a Feeling lip dub as a response to the popular UQAM lip dub that made it on CNN.
I find this incredible that the video not only made it to the other side of the world, it was so powerful that it inspired other students to make a video response to it! Welcome to the Social Media Revolution people! This is proof of the impact of social media in the real world, across borders, and how powerful it can be.
The this LipDub from Japan was created by students of the Nihon University, College of Art. According to their YouTube description, they shot it on October 20th 2009 because they were so excited about the work of Université du Québec À Montréal.
The video use the same song: “I Got a Feeling” by the Black Eyed Peas (B.E.P) and features a lot of Japanese stereotypes. You gotta love the Pokemon and Dragon Ball characters jumping and dancing around.
I personally think that the UQAM lip dub was better but it is so refreshing to see how it inspired others. What do you think of the video/response?
The “original” UQAM Lip Dub:
Photo by: Fanny Lafontaine Jacob taken on UQAM website.
Le futur de Twitter d’après son CEO
October 6th, 2009. Published under Twitter. No Comments.
Evan Williams, le co-fondateur et CEO de Twitter a dévoilé les plans futurs du chouchou des réseaux sociaux. La jeune entreprise va bientôt permettre aux gens à mieux filtrer leurs informations en introduisant des groupes générés par les utilisateurs. Twitter cherche aussi à mieux présenter les lieux d’où proviennent les “tweets” ainsi qu’à améliorer leur engin de recherche.
Evan Williams annonce aussi que Twitter se concentre à élever la crédibilité de son réseau en tant que source d’information en développant un système de réputation. Ce système sera basé sur la confiance attribuée par les membres du réseau. Williams explique qu’il est difficile de faire confiance à un inconnu mais que plus des gens font confiance à une personne, plus sa crédibilité augmente.
Est-ce que vous pensez que Twitter sera capable de développer un système de réputation respecté par les usagers?
photo par: magerleagues
Obama feat. T-Pain – My Health Care Plan (Auto-tune)
October 6th, 2009. Published under Thumbs Up, Video. No Comments.
Genius viral video. I am surprised that it “only” has under half a million views in a week. Jimmy Kimmel challenged T-Pain to make a song with Obama using his new iPhone app I Am T-Pain. The song takes Obama’s rhetoric about his health care reform plan. I wonder if they will make the song available on iTune. It would be a great move IMO.
Obama + Auto-Tune = instant hit!
Here is the YouTube video clip:
What do you think?
photo by: egadapparel
Top 5 clés USB cool
October 5th, 2009. Published under Thumbs Up. 1 Comment.
Des clés USB c’est pratique pour partager de la musique, des photos ou des vidéos mais pourquoi avoir simplement des clés ordinaires? Voici le top 5 des clés USB les plus cool de la planète.
5. La clé USB “poulet entier”.
Elle est vraiment drôle et certaine de faire tourner plusieurs têtes. Par contre le poulet est aussi gros que le portable, donc, pas très pratique.
4. Le cable USB coupé.
On dirait que quelqu’un a tenté d’arracher un cable USB et que le fil est resté coincé dans la prise.
3. La clé USB Shuriken.
Qui a lancé une étoile de Ninja dans mon ordi!?!
2. Le toutou dans la prise USB.
Nounours s’est mis le nez là où il ne fallait pas !
1. J’ai un doigt dans mon ordi!!!
La clé USB la plus cool est définitivement le pouce qui sort de l’ordinateur. Cette clé USB est tellement réaliste que les passants s’arrêteront assurément, ne comprenant pas pourquoi il y a un pouce qui sort de l’ordi!
Quelle est la clé USB la plus cool selon vous ?
Un petit bonus même si celle-ci n’est pas une clé USB.
